Vanessa Mueller
Creative Strategist
ABOUT
Hi
I’m Vanessa and I’m a creative marketing strategist, passionate about helping daring brands and businesses find their voice to stand out from the crowd. I believe in the power of great ideas to make a positive impact on our lives and the planet.
Originally from Germany, I now live in Australia. After having worked in agency-land, both in London and Sydney, for the past eight years, I'm now offering my services as a freelance consultant.
I’ve worked with a great bunch of diverse clients, big and small, from banking to entertainment, take a pick!
When I’m not solving communications problems you can find
me outside for any outdoor adventure, taking pictures & videos
of picturesque landscapes while travelling the world.
APPROACH & SERVICES
Insight-driven ideas first,
channel second is my approach
to solving brand and communication problems.
I can help with the following:
RESEARCH:
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Qual & Quant
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Social Listening
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Insights Generation
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Audits
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Analytics & Reporting
STRATEGY:
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Brand Strategy, Identity & Positioning
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Comms Strategy
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Content Strategy
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Digital & Social Strategy
CREATIVE:
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Creative Concepts
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Copywriting both long and short form, SEO, Translations
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Design
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Visual Content including Photo & Video
ADVERTISING:
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Social Advertising including Facebook, LinkedIn, Twitter Ads Manager
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Google Ads (Search & Display)
WORK
I'm lucky to work with a wide range of clients, big and small, across various industries including travel, hospitality, entertainment, retail, finance, FMCG, sports, automotive, technology and not-for-profit.
Explore some of my favourite projects!
AWARDS & NOMINATIONS
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Cannes Lions Silver for Film Craft and Product Design
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One Show Green Pencil
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D&AD Wood Pencil
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IAB Creative Showcase Awards
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Mumbrella CommsCon Awards for Best Use of Research/Insights & Corporate Social Responsibility
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B&T Awards for Best Use of Sponsorship